Tutor Profile

Name

Matthew Reede

Course


Matthew holds a Master of Commerce majoring in International Marketing from the University of NSW, a Bachelor of Economics from Macquarie University, a Certificate IV in Workplace Training and Assessment from the University of Technology and Cambridge English Language Training Accreditation.

He has spent 8 years living overseas for business including 5 years expatriated in Hong Kong and Singapore where his key territories were China, Korea, Japan, Singapore and Hong Kong. He has attended hundreds of meetings across multiple Asian markets and managed relationships across national boundaries for extended periods.

He has also spent time working in France, Spain and Latin America, he speaks Spanish and he has studied at the University of Havana in Cuba.

Matthew is a regular contributor at international conferences in both Australia and Asia and has authored numerous articles on cross cultural awareness and international brand management in industry magazines. Matthew specialises in cultural awareness and he has conducted cultural intelligence programs for several of Australia’s Top 100 companies and delivered presentations and seminars globally to over 3,000 executives.

As a Director of Performance English he oversees curriculum development for units on Australian Business Culture.